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Chocolate Cactus Designs  |  The Chocolate Blog bio picture

well, hello there!

Welcome to the Chocolate Cactus blogsite.  A little of this and a little of that, all rolled into one big ball of goodness.  Here you will be able to read the latest, see recent works and read random babbles all in one place.  You're one lucky duck.

With nine years of design experience and an accomplished marketing background, owner and creative director Jodi Bell prefers a straightforward, personalized approach to her design work. "Everything I design is done with marketing in mind," states this former designer for a Houston-based magazine. It is her philosophy that "Standout designs equal effective marketing". The result is that the marketing and branding process is made infinitely easier for her clients. Jodi's portfolio reveals her love of typography and clean, no-frills designs. It is this that makes her designs standout creations that market themselves. 


Chocolate Cactus offers a variety of design work. Jodi's talents include creating complete identities to collateral materials and logo designs. Aside from logos, one of her specialties is custom one-of-a-kind announcements and wedding invitations. Because her clean, fresh designs appeal to a wide variety of industries, her client list includes not only photographers worldwide but also boutiques, auto manufacturers and just about everything in between.

Jodi has a special affinity for her photographer clients, most likely because she's a photographer herself, having won accolades and recognition for her photographic work. A self-professed font queen, Jodi lives in the Houston, Texas area with her husband and four sons. She continues the hunt for clean, fabulous typography...over 3,500 fonts and counting.

Monthly Archives: February 2010

Hackers suck!

As some of you may know, the server I’m on (as well as hundreds of others) was hacked on Friday.  Quite a lovely experience (although likely not as lovely as the ghastly skull and crossbones blinking graphic that replaced our home pages!).  Fortunately, all is back on track, but during the process I had no...

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Just a reminder!

It states in the contract regarding your final logo: “….Please do not alter the layout, scale or overall feel of the design without written permission.” I am seeing more and more of my designs being, well, butchered for lack of a better term.  The contract does cover pre-approved alterations (color changes, etc.) but to modify...

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valentine card freebie!

Better late than never!  Wanted to share this Valentine’s Day card with all of you.  It’s sized as a 5×5 VERTICAL (the fold is at the top) and is formatted to WHCC’s standards.  Enjoy! Click here to download

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vault logos on sale – 24 hrs only

For the next 24 hours, all Vault logos are 35% off, making them only $130! To see the logos, click the Vault link in the menu above or see below.  (There are 3 new logos that have been added – numbers 2,3 and 5!)  These are sold on a first-come, first-served basis.  If interested, please...

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branded : besa boudoir

What can I say about Rita?  She is an amazing girl with an amazing talent.  She and I have grown close over the course of the last several years and I am lucky to call her not only a client, but my friend as well.  Rita recently branched the (quickly growing) boudoir side of her...

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branded : bridget ruiz

I recently had the pleasure of working with one of the sweetest gals I’ve met!  Bridget came to me in need of a brand for her newer photography business.  She mentioned wanting something earthy, clean and a tad modern to best represent her style.  After presenting her concepts, she chose this one immediately and I...

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